Working to achieve safer, cleaner, more accessible and more efficient mobility is the backbone of Michelin’s purpose. It’s thanks to its capacity to innovate that the Group offers sustainable solutions that fully meet all our customers’ needs.

Innovation strategy:
Michelin believes in putting innovation at the heart of its strategy. It is a major competitive asset that sets us apart from the competition and ensures the Group’s long-term success.

Research and development:
Michelin believes that for mobility to have a future, it has to be increasingly safe, accessible, efficient and eco-friendly. Those four goals drive the Michelin group innovation on products and services.

Open Innovation:
The Michelin group believes that looking outside the group to access skills he doesn’t have in-house can be a positive and productive approach. That’s why it is developing an ambitious open innovation policy.

Industrial innovation:
At Michelin, the employees are at the heart of the industrial innovation process. The Group relies on their expertise and practical knowledge in all its plants, because they are the only people who can express the needs that digital technology can meet.